When you sign up for an account with Google Universal Analytics, you create a property for the website you want to monitor and receive a script for the service to track the website's performance. To use the service with Blackbaud NetCommunity, enable site tracking for each site you host and provide the script from the service. The program automatically adds the script you enter to each page of your website.
Note: If you host multiple websites, you can create a property for each because you enable site tracking for them separately.
This section provides information to help you configure site search tracking, goals, and E-commerce with Google Universal Analytics. Although the program supports the previous Google Analytics version of the service, we recommend you upgrade to Universal Analytics to use the latest features. For information about how to upgrade to Universal Analytics, refer to Google Universal Analytics.
Configure visitor tracking for Google Universal Analytics
Site Tracking URL Information for Google Universal Analytics Goals
Configure E-Commerce tracking for Google Universal Analytics